Market Research for Shared Mobility in Düsseldorf

Numbers and figures gained through web-mining and open data sources were visualised and interpreted to draw a picture of the current situation of the shared mobility market in Düsseldorf.

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Free floating Carsharing - Usage of Car2Go (in Berlin)

Challenge

A number of innovative mobility solutions originates from the shared economy. Also in Düsseldorf. But where is the actual market share of cars, scooters and bikes on offer? How do inhabitants incorporate those services into their daily mobility patterns? And how is the current development of these services?

Approach

Various sources of passively generated data were specifically analysed for the Düsseldorf area. Comprehensive data-sets gained through web-mining and open data sources were considered. Standardised queries and scripts were used to make results comparable between operators, stations and city quarters.

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Free floating carsharing movements tracked through web-mining
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GIS-analysis of the processed data
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Spatial and statistical exploration of the data

Results

Results were condensed in a compact report. Besides time-based high charts and spatial analysis of supply and demand, diurnal curves and correlation tables were important elements of the report.

GIS-based demand estimation

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Free floating carsharing demand in Düsseldorf
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Top-ten of places with highest demand in Düsseldorf

High chart of carsharing usage in Düsseldorf

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Movements per free floating carsharing vehicle from January 2014 until May 2016

Project

Duration: 2016
Client: Ein Anbieter von Mobilitätsdienstleistungen
Location: Düsseldorf

Services

  • Provisioning of web-mining data
  • Post-processing of booking data
  • Interpretation and documentation
  • Monitoring with the Carsharing Dashboard

Learn more

Contact our Mobility Consulting Team!
consulting@innoz.de

Project manager Benno Bock
Benno.Bock@innoz.de